Purchasing Ability of A Consumer

The Purchasing Ability of A Consumer And Its Impact On Prices

Consumer And Contemporary Business Environment A consumer is the crux of business and marketing strategy. A consumer is a key factor that defines the marketing plan of any organization for its products or services. Therefore, it is vital to research and analyze customers before launching any product or service in the market. In addition...

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5 C’s Of Marketing

5 C’s Of Marketing

The 5 C’s of marketing is a situation analysis framework for helping students determine the strengths and weaknesses of your brand, relative to the field in which you operate. A 5C analysis, alongside other widely used business tools like the SWOT analysis (strengths, weaknesses, opportunities and threats), serves as a method for helping professionals...

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