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Current trends in consumer behavior concerning advertising

Advertisement plays a vital role in marketing. Marketing is all about the promoting and selling of goods and services to the local market, national market or international market. Advertising is a great way of communication and it is a great way to encourage audiences. Advertisement is the right strategy that helps in conveying the...

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Positive and Negative Effects of Advertisement

This is the age of digitalization and globalization. Because of this, the entire world seems to be just a very large village. There are also many private and public businesses these days than ever. And because of that more companies are investing in marketing or advertising about their products and services than ever. Before...

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