The Mystic Monk coffee and their unique story
Mystic Monk Coffee is a label that has a unique follower and a compelling story. The mystic monk is notable for his forte in coffee and their extraordinary tale. It is associated with the Carmelite monks of the Monastery of Our Lady of Mount Carmel, located in Clark, Wyoming, United States.
The coffee label belongs to a monastery. The Monastery of Our Lady of Mount Carmel was established in 2003 by a small group of Carmelite monks led by Brother Java (now known as Father Daniel Mary). The monks wished for a secluded spot where they could live a contemplative and prayerful life by their Carmelite order. They found a place in a natural setting surrounded by the maintenance and the beauty of the environment. They found a place away from the noise of the city and metropolitan area.
The launch of the brand and the idea of sustainability
The coffee brand establishment In 2007, the monks were the ones to launch Mystic Monk Coffee as their coffee roasting initiative. The was created to showcase the beauty of mysticism even the brand title was decided to contemplate the mysticism and contemplative nature of their monastic lifestyle. Their major objective was to offer high-quality, incredible coffee to people while furthermore stimulating their spiritual mission.
The brand establishment and the idea of coffee
Another objective of the coffee brand to create was to sustain itself. The monks were looking for a way to find a solution for autonomy and to endorse the monastery’s economic necessities, the monks scoured different corporate concepts, brainstorming many options. They acknowledged the growing demand for speciality coffee and admitted that it could be a conceivable means of generating revenue for their community development.
The scandal raises multiple questions, about the law and beyond
The scandal was something that arises when the earning from the coffee was utilized to purchase the ranch. The coffee brand was based on the idea of the promotion of religious groups and the promotion of religion. There was a lack of clarity in the business model. The scandal happened in 2010. The indictment was made that they utilized the funds ‘ seven points five million funds to purchase the land the major issue was that they did not inform them about this purchase to their donors who support them.
The idea of transparency
The incident was something that boosted the question about the responsibility, transparency, and accountability of religious institutions which also require regulation. Transparency is something that is a building block for any organization although religious organizations laboriously based on the idea of trust of their constituents and those who donate money.
The scandal raised the question of accountability which a religious group or any group needs to maintain for the trust of their donors and followers.
Better law and regulation needs to be set up for the organizations to maintain better trust.
Reference
Wikipedia contributors. (2023f). Monks of the Most Blessed Virgin Mary of Mount Carmel. Wikipedia. https://en.wikipedia.org/wiki/Monks_of_the_Most_Blessed_Virgin_Mary_of_Mount_Carmel
What Mystic Monks Scandal? (n.d.). https://myassignmenthelp.com/us/questions/what-mystic-monks-scandal.html#:~:text=They%20claimed%20that%20the%20leaders,of%20the%20wider%20Catholic%20community.
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